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The exponential rise of guff

Dates for our next writing course

guff2Lucy Kellaway has spent nearly a quarter of a century telling business people to stop talking rot, as she explains in this article in the Financial Times. Ultra-premium? Immersive coffee? Coffee-forward? Lucy has heard it all.

Register for our next writing course on 28-29 August and 18-19 September in Johannesburg where we discuss some of the points raised in her article – and how to avoid guff in your world.

Email Ruth for more information, or complete and submit the form below.